Franco Electronics currently sells a camera for $240. An aggressive competitor has announced plans for a similar
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Franco Electronics currently sells a camera for $240. An aggressive competitor has announced plans for a similar product that will be sold for $205. Franco's marketing department believes that if the price is dropped to meet competition, unit sales will increase by 10%. The current cost to manufacture and distribute the camera is $175, and Franco has a profit goal of 20% of sales. If Franco meets competitive selling prices, what is the company's target cost?
$41.
$48.
$164.
$175.
$192.
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