• From the e-Activity, determine the best way for the health care provider to distinguish and differentiate its product offerings from those of its competitors. Provide specific examples to support your response.

• Describe a novel product or service (please be as creative as you like) and briefly discuss a brand management strategy. Discuss the steps in the development process and identify the step that may pose a major challenge. Provide specific examples to support your response.

Answer rating: 100% (QA)

While brand management and marketing are often treated as synonyms there is an important distinction ... View the full answer