Read the case study Harley-Davidson: Style and Strategy With a Global Reach and answer the following question:
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Read the case study “Harley-Davidson: Style and Strategy With a Global Reach” and answer the following question:
If you were CEO of Harley-Davidson, how would you compare the advantages and disadvantages of using exports, joint ventures, and foreign subsidiaries as ways of expanding international sales?
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ISBN: 978-0132176408
1st edition
Authors: Luis R. Gomez Mejia, David B. Balkin
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