Write a report on strategic analysis of a company on SYSCO including tables, figures and appendices. -
Question:
Write a report on strategic analysis of a company on SYSCO including tables, figures and appendices.
- Briefly describe the company, its products or services -brief history? major events, founders or major CEOS and their impact on strategy
- Identify the industry the company belongs, briefly describe major changes the industry went through goals, vision/mission, constraints external environment(identify major opportunities and threats)
- General environment (pest)
- Major trends, favorable and unfavorable. How will these impact the company?
- Industry analysis
- Industry life cycle
- Industry structure (porter’s five forces, barriers to entry and exit etc.)
- Segmentation, targeting and positioning -competitor identification
- Number and nature of industry players? Key competitors and rationale for choosing them internal organization (identify strengths and weaknesses)
- Resources, capabilities (VRIN analysis) and core competencies. Comparison with competitors. -value chain analysis; identify elements of the value chain that the company does best comparison with competitor’s current strategy
- Corporate strategy
- Organic growth or diversification
- Portfolio of businesses using BCG matrix, if applicable
- Merger and acquisitions, alliances, joint ventures
- International strategy
- Business strategy
- Differentiation (low cost or superior customer experience)
- Competitive moves & countermoves? Competitor weaknesses that the company can exploit performance
- Company performance (at least three years)
- Comparison with competitors, industry and overall market SWOT analysis and recommendations conclusion tables and figures, appendices