You are the CEO of a Saudi Arabian company that is seeking to expand to foreign markets
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Question:
You are the CEO of a Saudi Arabian company that is seeking to expand to foreign markets and establish itself as a global powerhouse. You are aware that there a number of strategies available to you, but how do you choose?
Explain and describe one type of business that might be most successful using an export-based strategy, and one type of business that might be most successful using equity investment overseas. Explain why each business would be successful using the given strategy.
Related Book For
International Business The Challenges of Globalization
ISBN: 978-0133063004
7th edition
Authors: John J. Wild, Kenneth L. Wild
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