1. Explain THREE (3) criteria of the Picha Eats that make it different from an NGO...
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1. Explain THREE (3) criteria of the Picha Eats that make it different from an NGO or a profit-oriented company. (6 Marks) 2. Illustrate FOUR (4) promotional tools used by the Picha Eats. From your point of view, explain whether the promotions done were enough or not. Justify your answer based on your analysis of customer awareness of their existence, number of followers, brand images, news reports, etc. (10 Marks) 3. News in the media a. Indicate ONE (1) * latest news report related to the Picha Eats that appears in the media (social or conventional media) or on its website. Provide evidence of the news. (2 Marks) b. Explain how the news report will affect the brand image of Picha Eats. (Provide a link to the news) (3 Marks) Suggest ONE (1) marketing strategy for each CBBE level to increase the CBBE of the Picha Eats. Explain the action plan for those activities in detail, such as in terms of when, where, and how. (15 Marks) Picha Eats Delicious Meal, Awesome Services. Real Impact. 1. Explain THREE (3) criteria of the Picha Eats that make it different from an NGO or a profit-oriented company. (6 Marks) 2. Illustrate FOUR (4) promotional tools used by the Picha Eats. From your point of view, explain whether the promotions done were enough or not. Justify your answer based on your analysis of customer awareness of their existence, number of followers, brand images, news reports, etc. (10 Marks) 3. News in the media a. Indicate ONE (1) * latest news report related to the Picha Eats that appears in the media (social or conventional media) or on its website. Provide evidence of the news. (2 Marks) b. Explain how the news report will affect the brand image of Picha Eats. (Provide a link to the news) (3 Marks) Suggest ONE (1) marketing strategy for each CBBE level to increase the CBBE of the Picha Eats. Explain the action plan for those activities in detail, such as in terms of when, where, and how. (15 Marks) Picha Eats Delicious Meal, Awesome Services. Real Impact.
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1 Three criteria that differentiate Picha Eats from an NGO or a profitoriented company are a Social Impact Focus Picha Eats places a strong emphasis o... View the full answer
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