1. undertake a literature review and provide a critical analysis of the external and internal drivers and opportunities for innovation at project level in organisation. 2. review and critique the literature and conceptual models that researchers have developed to explain the critical success factors for diffusion of innovation. 3. provide detailed analysis of at least two case studies of projects where innovation was introduced and explain how the innovative idea(s) was diffused and how such approach has impacted the success of the innovation.

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1 To make innovation management a routine part of business many organizations follow a disciplined and cyclic approach Ideation is the first step to innovation and incentives and feedbacks help encour... View the full answer