1.As a result ofglobalization, we have been moving toward a world in which A. material culture is...
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Question:
1.As a result ofglobalization, we have been moving toward a world in which
A. material culture is starting to look similar the worldover.
B. national economies are relatively self-containedentities.
C. barriers to cross-border trade and investment areincreasing.
D. countries are isolated from each other by nationaldifferences in government regulation.
E. perceived distance is growing due to technologicalchanges.
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Global Marketing management
ISBN: 978-0470505748
5th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
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