2. Elaborar propuesta para el ao 2001 contemplando dos (02) escenarios: Escenario 1: Venta de 6...
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2. Elaborar propuesta para el ao 2001 contemplando dos (02) escenarios: Escenario 1: Venta de 6 millones de kilogramos de marcas privadas Escenario 2: Mezcla de ventas de: 1,8 millones de kilogramos de ventas a marcas privadas Kilogramos de ventas de caf de calidad superior conforme al resultados de la pregunta 1 (importe que maximiza el ROI de marketing) Para ello, usted deber considerar, para cada escenario: . Para el ao 2001 la estacionalidad mensual de ventas mostradas en el anexo 5 Determinar la utilidad de operacin para cada mes Hallar el EBITDA para cada mes y llevarlo a valor actual (valor presente) para todos los flujos mensuales del ao, considerar una tasa de descuento del 22% anual (TEA= tasa efectiva anual) 3. Cul escenario propondra al Sr Giacomo Salvetti? Que otras recomendaciones podra aadir a su propuesta? Nota: EBITDA = Utilidad operativa + depreciacin del periodo Depreciacin del periodo depreciacin de activos pre-existentes (2,593,700 liras) + depreciacin incremental 2. Elaborar propuesta para el ao 2001 contemplando dos (02) escenarios: Escenario 1: Venta de 6 millones de kilogramos de marcas privadas Escenario 2: Mezcla de ventas de: 1,8 millones de kilogramos de ventas a marcas privadas Kilogramos de ventas de caf de calidad superior conforme al resultados de la pregunta 1 (importe que maximiza el ROI de marketing) Para ello, usted deber considerar, para cada escenario: . Para el ao 2001 la estacionalidad mensual de ventas mostradas en el anexo 5 Determinar la utilidad de operacin para cada mes Hallar el EBITDA para cada mes y llevarlo a valor actual (valor presente) para todos los flujos mensuales del ao, considerar una tasa de descuento del 22% anual (TEA= tasa efectiva anual) 3. Cul escenario propondra al Sr Giacomo Salvetti? Que otras recomendaciones podra aadir a su propuesta? Nota: EBITDA = Utilidad operativa + depreciacin del periodo Depreciacin del periodo depreciacin de activos pre-existentes (2,593,700 liras) + depreciacin incremental
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