3. Starting a Brazilian Ju Jitsu (BJJ) studio Lisa has practiced BJJ over the past 2 years...
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3. Starting a Brazilian Ju Jitsu (BJJ) studio Lisa has practiced BJJ over the past 2 years and although she is only a blue belt, she thinks she knows enough to turn her hobby into a business. While James is supportive of the idea, he has very limited BJJ knowledge and experience and does not share her enthusiasm for the sport. Lisa did some market research and estimated the monthly revenue and costs for a BJJ studio (Exhibit IV). She was wondering if you could calculate how many memberships and years the studio would need to break-even on the first year's startup costs.
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