A CASE STUDY Food shortage: Rana is a sharp-minded businessman. He is quite updated and seeks opportunities
Question:
A CASE STUDY
Food shortage:
Rana is a sharp-minded businessman. He is quite updated and seeks opportunities to earn money. Along with his business activities, he is also engaged in the social circles around him. He is an active member of several NGOs and welfare societies. Donating a part of his income to welfare work is his practice. He comes to know that there is a severe food shortage in an underdeveloped city. A bright idea comes to his mind to avail the opportunity to earn a huge profit.
He arrives in that city with a lot of foodstuffs to sell to starving people. He plans to sell all the foodstuff at higher prices as poor people are ready to spend all their life savings to buy and store food. After a few hours of his arrival, he is informed that a few heavy vehicles with food items from different NGOs are on the way to supply food free of cost. The poor people are still unaware of this news and do not expect help from the government and independent welfare bodies. Rana can make a huge profit if he does not tell the locals about the incoming vehicles to supply food. Informing people will give him nothing.
Question: What should Rana do?
Cost Management Measuring Monitoring And Motivating Performance
ISBN: 9781118168875
2nd Canadian Edition
Authors: Leslie G. Eldenburg, Susan Wolcott, Liang Hsuan Chen, Gail Cook