A new product has a potential market size of 500,000. There is an older product that is

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A new product has a potential market size of 500,000. There is an older product that is similar to the new product. p = 0.020 and q = 0.075 describe the industry sales of this older product.

What will be the estimates of sales in years 1, 2, and 3 for the new product, according to the Bass.

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Pricing Strategies A Marketing approach

ISBN: 978-1412964746

1st edition

Authors: Robert M. Schindler

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Posted Date: Jun 11, 2021 05:17 AM

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A new product has a potential market size of 500,000. There is an older product that is

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Calculation of sales estimates for the years 12 3 based on Bass diffusion model AnsAs per Bass dif... View the full answer

Pricing Strategies A Marketing approach

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