ABC university is a 40-year public university in Australia. By Australian standards, it is a medium-sized university

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ABC university is a 40-year public university in Australia. By Australian standards, it is a medium-sized university with 4,000 academic staff offering 200 different departments and degrees to 50,000 students across five campuses spread across a major Australian city. It is in the top 3% of universities in the world. Its vision is to become one of the most influential universities in Australia and the Asia-Pacific region.

The University recognizes that information technology (IT) is now ubiquitous in higher education creating both challenges and opportunities. In higher education, it has led to potentially “game-changing” initiatives such as massive open online courses (MOOCs). ABC university also aims to gain a distinct competitive advantage in a highly competitive global knowledge economy by leveraging emerging technologies.

University; wants to increase and deepen its commitment to Information Technology (IT) for its functions of creating, protecting, synthesizing and distributing information. The University believes that the development, use and applications of ICT in research, learning and teaching can be a strategic advantage. However, it recognizes that the emerging global digital world is about “connectivity rather than location” and that innovation in the university's practices and processes, not IT itself, will offer strategic differentiation with local, regional and global competitors.

The University plans to overhaul its processes and systems to facilitate agility, connectivity and sustainability to meet the challenges of the evolving digital world. It also wants to put its employees at the center of the change process and ensure that the academic workforce is flexible and adaptable, as well as implementing different IT applications in teaching and research processes. In other words, its aim is to be the agile university of the future.

Questions
1. Explain how the external environment influences the way the university operates.

2. As the HR manager of this university, Design a digital HR strategy in line with the surrounding conditions and the strategic purpose of the university