Given the COVID 19 pandemic, it has now become increasingly difficult for business owners to get their
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Question:
Given the COVID 19 pandemic, it has now become increasingly difficult for business owners to get their products to their customers. As a new entrepreneur, you are experiencing similar challenges consequently you are considering rewriting your marketing/sales strategy to better cater to the need of your target customers.
Requirement;
You are required to develop a marketing strategy. The following information should be included
Marketing Strategy
• Income Sources
• Distribution channel
• Pricing (what kind of pricing strategy will you be using to attract and retain customers)
• Advertising and Promotion
• Product or service’s benefit
Related Book For
Financial Accounting
ISBN: 978-0324645576
10th edition
Authors: W. Steve Albrecht, James D. Stice, Earl K. Stice
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