Perform a full competitive analysis for Company B strategy, the competitiveness of a company's prices and costs,
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Perform a full competitive analysis for Company B strategy, the competitiveness of a company's prices and costs, and evaluating the strengths and of a company's closest competitors C and H. Please be clear and detailed.
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North America UAV DRONE SEGMENT Price (average direct-sale $ per unit) Discount to Online Retailers P/Q Rating (1 to 10 stars) Brand Reputation (prior-year image) Number of Models Online Retailers A B 1,475 1,999 9% 8% 7.2★ 4.0★ 85 74 2 42 2 75.1 0.0 75.1 46 C 1,733 9% 4.5★ 67.6 0.0 67.6 65 2 46 Competitive Efforts by Company E F G H D 51.4 2.7 3,000 15% 5.8* 83 4 50 2,450 10% 6.7* 84 2 48.8 0.0 360 360 180 360 360 360 360 180 66.1 47.9 59.8 29.3 45.1 36.1 9.0 7.8 19.5 17.6 18.6 12.0 2,600 2,500 1,977 1,500 2,500 15% 11% 8% 9% 6.6* 4.8★ 5.0* 4.8* 16% 5.4* 81 3 86 Website Displays ($000s) 1,500 44 50 33 38 38 1,700 1,795 5,000 2,500 5,000 4,000 2,600 1,500 3,000 Search Engine Advertising (5000s) 3,000 1,700 11,000 6,000 3,500 9,500 3,500 1,500 3,000 Retailer Recruitment ($ per unit) 133.33 153.85 385.93 461.54 244.32 152.90 310.56 266.67 146.67 210.84 Warranty Period (days) 1,700 60 360 Drone Unit-Direct (company website) Demand 3rd-Party Retailers (000s) Total Demand 33.1 7.8 16.6 Gained/Lost (due to stockouts) UAV Drone Units Sold (000s) Market Share 2 54.1 0.0 54.1 48.8 12.7% 11.5% 9.2% 8.3% 10.6% 74 2 62.7 54.7 0.0 0.0 62.7 54.7 9.3% 77 2 35.9 16.1 52.0 0.0 52.0 59.9 J 57.5 80 3 54 59.9 65.3 0.0 0.0 65.3 49.7 0.0 49.7 8.8 % 10.2% 11.1% 8.4% K L Ind. Avg. 2,173 -8.0% 11.0% -27.3% 5.5★ +30.9% -6.3% -16.7% +4.5% -40.6% -61.7% -37.6% +22.4% 79 2.4 44 2,860 4.440 246.66 Co. B vs Ind. Avg. 294 46.2 12.8 +29.4% -39.1% 59.0 +14.6% 0.0 59.0 +14.6% 10.0% +1.5pts. North America UAV DRONE SEGMENT Price (average direct-sale $ per unit) Discount to Online Retailers P/Q Rating (1 to 10 stars) Brand Reputation (prior-year image) Number of Models Online Retailers A B 1,475 1,999 9% 8% 7.2★ 4.0★ 85 74 2 42 2 75.1 0.0 75.1 46 C 1,733 9% 4.5★ 67.6 0.0 67.6 65 2 46 Competitive Efforts by Company E F G H D 51.4 2.7 3,000 15% 5.8* 83 4 50 2,450 10% 6.7* 84 2 48.8 0.0 360 360 180 360 360 360 360 180 66.1 47.9 59.8 29.3 45.1 36.1 9.0 7.8 19.5 17.6 18.6 12.0 2,600 2,500 1,977 1,500 2,500 15% 11% 8% 9% 6.6* 4.8★ 5.0* 4.8* 16% 5.4* 81 3 86 Website Displays ($000s) 1,500 44 50 33 38 38 1,700 1,795 5,000 2,500 5,000 4,000 2,600 1,500 3,000 Search Engine Advertising (5000s) 3,000 1,700 11,000 6,000 3,500 9,500 3,500 1,500 3,000 Retailer Recruitment ($ per unit) 133.33 153.85 385.93 461.54 244.32 152.90 310.56 266.67 146.67 210.84 Warranty Period (days) 1,700 60 360 Drone Unit-Direct (company website) Demand 3rd-Party Retailers (000s) Total Demand 33.1 7.8 16.6 Gained/Lost (due to stockouts) UAV Drone Units Sold (000s) Market Share 2 54.1 0.0 54.1 48.8 12.7% 11.5% 9.2% 8.3% 10.6% 74 2 62.7 54.7 0.0 0.0 62.7 54.7 9.3% 77 2 35.9 16.1 52.0 0.0 52.0 59.9 J 57.5 80 3 54 59.9 65.3 0.0 0.0 65.3 49.7 0.0 49.7 8.8 % 10.2% 11.1% 8.4% K L Ind. Avg. 2,173 -8.0% 11.0% -27.3% 5.5★ +30.9% -6.3% -16.7% +4.5% -40.6% -61.7% -37.6% +22.4% 79 2.4 44 2,860 4.440 246.66 Co. B vs Ind. Avg. 294 46.2 12.8 +29.4% -39.1% 59.0 +14.6% 0.0 59.0 +14.6% 10.0% +1.5pts.
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Competitive Analysis for Company B Strategy Competitive analysis is an important part of strategy development and execution It involves assessing the competitive landscape to understand the strengths ... View the full answer
Related Book For
Business Law Principles and Practices
ISBN: 978-1133586562
9th edition
Authors: Arnold J. Goldman, William D. Sigismond
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