Aetna was able to achieve a more strategic, relevant position in the minds of university administrators because

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Aetna was able to achieve a more strategic, relevant position in the minds of university administrators because they identified a higher level problem. This new problem was:

Helping students stay in school to complete their degree

Saving students money on health insurance coverage

Finding ways to keep tuition lower

Generating more leads for Aetna sales reps

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Smith and Roberson Business Law

ISBN: 978-0538473637

15th Edition

Authors: Richard A. Mann, Barry S. Roberts

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Posted Date: Feb 09, 2024 02:51 AM

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Aetna was able to achieve a more strategic, relevant position in the minds of university administrators because

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Smith and Roberson Business Law

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