An unforeseen decrease in sales numbers at Grotto Inc. has led the executive management to change sales
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Question:
Describe the two elements of an effective vision statement.
Outline a vision for the new department consisting of product developers, marketing personnel, and sales representatives. Explain why you believe your vision will be effective at appealing to and motivating staff.
Discuss why it might prove difficult for you to motivate all the different groups of staff through a single coherent vision for the new department (hint: consider potential differences in what motivates the different groups of staff). Will you have to complement a transformational leadership strategy with other types of leadership behaviors? If so, what other leadership behaviors might prove useful? If not, why is transformational leadership sufficient in this context?
Related Book For
Management Accounting Information for Decision-Making and Strategy Execution
ISBN: 978-0137024971
6th Edition
Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young
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