Apply a Marketing Strategy to any chosen product or service you wish to introduce to the market
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Question:
Apply a Marketing Strategy to any chosen product or service you wish to introduce to the market with its two major components:
- Selecting a target market/Segmentation Approaches
- Developing an appropriate marketing mix
Related Book For
Managerial economics applications strategy and tactics
ISBN: 978-1439079232
12th Edition
Authors: James r. mcguigan, R. Charles Moyer, frederick h. deb harris
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