Blake lives in Seattle and is planning a get-away with some friends to San Diego and needs
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Question:
Blake lives in Seattle and is planning a get-away with some friends to San Diego and needs to find a hotel for her group. Blake enters "discount hotels san diego" in the Google search bar. The following screenshot shows the ads that appear in the SERP.
- List the advertisers that earned an impression from Blake's search.
- Do you see a difference between the top listed ad and the others that earned an impression? What may have helped the top ad rank higher than the others?
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