Brodo can be considered as one of the most successful shoe companies in Indonesia. The price...
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Brodo can be considered as one of the most successful shoe companies in Indonesia. The price is competitive with a good quality and design. BRI Ventures' VC vehicle Sembrani Nusantara Fund announced that it has led an undisclosed amount in a series A round in Indonesia's direct-to- customer shoe brand Brodo on late 2020. (20%) 1. With its competitive price, what would be your corporate strategy proposal to start selling it into Africa? Explain in detail 2. From the perspective of diversification, what would be the best strategy to do diversification in Brodo? 3. How to develop strategic alliance in the value chain of Brodo? Brodo can be considered as one of the most successful shoe companies in Indonesia. The price is competitive with a good quality and design. BRI Ventures' VC vehicle Sembrani Nusantara Fund announced that it has led an undisclosed amount in a series A round in Indonesia's direct-to- customer shoe brand Brodo on late 2020. (20%) 1. With its competitive price, what would be your corporate strategy proposal to start selling it into Africa? Explain in detail 2. From the perspective of diversification, what would be the best strategy to do diversification in Brodo? 3. How to develop strategic alliance in the value chain of Brodo?
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Answer rating: 100% (QA)
1 Corporate Strategy Proposal for Brodo in Africa Market Entry Market Research Conduct thorough market research to understand the target audience in Africa including preferences buying behavior and co... View the full answer
Related Book For
Strategic Management An Integrated Approach
ISBN: 978-1111825843
10th edition
Authors: Charles W. L. Hill, Gareth R. Jones
Posted Date:
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