Can a company be both B2B and B2C at the same time with the same products? Which

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Can a company be both B2B and B2C at the same time with the same products? Which approach is the most profitable? Which has the longest sales cycle? What are the risks of focusing on one side vs the other?

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Global Marketing

ISBN: 9781292251806

8th Edition

Authors: Svend Hollensen

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Posted Date: Mar 05, 2024 02:33 AM

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Can a company be both B2B and B2C at the same time with the same products? Which

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A Company as Both B2B and B2C Same Products Yes a company can absolutely be both B2B businesstobusiness and B2C businesstoconsumer with the same produ... View the full answer

Global Marketing

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