CASE QUESTIONS : Please provide references for the answers 1) How could OPM3 have helped to identify
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CASE QUESTIONS : Please provide references for the answers
1) How could OPM3 have helped to identify the problems with implementing the demand planning system?
2) What were the three primary reasons Nike was successful with the ongoing ERP implementation?
3) Why was a phased rollout the correct decision for Nike?
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International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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