Click-through rates, awareness, and shareability are among the ________ Fallon Worldwide uses in the evaluation process for

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Click-through rates, awareness, and shareability are among the ________ Fallon Worldwide uses in the evaluation process for its advertising campaigns.

themes
slogans
metrics
concepts
messages

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ISBN: 9781264218752

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Authors: Roger Kerin, Steven Hartley, William Rudelius

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Posted Date: Mar 01, 2024 05:14 AM

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Click-through rates, awareness, and shareability are among the ________ Fallon Worldwide uses in the evaluation process for

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