Company A is a well-known global brand that has been facing declining sales and loss of market

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Company A is a well-known global brand that has been facing declining sales and loss of market share in recent years. As a brand manager, analyze the reasons behind this decline and propose strategies to reverse the trend.

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Strategic Management Text and Cases

ISBN: 978-1259302923

8th edition

Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara

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Posted Date: Apr 03, 2024 11:57 PM

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Company A is a well-known global brand that has been facing declining sales and loss of market

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Strategic Management Text and Cases

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