Consider one of your business models from the firstweek of class. Think about the following questions: Start
Question:
Consider one of your business models from the firstweek of class. Think about the following questions:
Start a thread with a brief recap of your business model to remind your classmates. Then provide answers to the following questions. Your starting thread should be posted by Friday at 11:59pm.
1. What types of IS/IT will you need to develop to support your business? List 2 or 3. Describe each IS/IT, it's purpose and how it will help your business compete.
2. What is your opinion about the interdependence of business and IS/IT? Is it actually necessary for survival for a business to use IS efficiently in this day and age? How crucial are IS/IT for a business to obtain a competitive advantage?
Then, have a look at and review the posts at least 3 other students. Your replies need to be substantive to keep the conversation going. For example, say more than just "that's a great post." Think about additional points that can be made to continue the points made by your classmates.
Reference image below for business model:
Key Partners Who are our Key Partners? Who are our key suppliers? Which Key Resources are we acquiring from partners? Which Key Activities do partners perform? MOTIVATIONS FOR PARTNERSHIPS: of action of com k and uncertainty Acquisition of particular resources and activities Camera manufactuers Automotive suppliers Distrubtors Retailers Tech partners that involves integration of new software Cost Structure What are the most important costs inherent in our business model? Which Key Resources are most expensive? Which Key Activities are most expensive? IS YOUR BUSINESS MORE Cost Driven (leanest cost structure, low price value proposition, maximum automation, extensive outsourcing) Value Driven (focused on value creation, premium value proposition) SAMPLE CHARACTERISTICS: Fixed Costs (salaries, rents, utilities) Variable costs Economies of scale Economies of scope Key Activities What Key Activities do our Value Propositions require? Our Distribution Channels? Customer Relationships? Revenue streams? PRIES Problem Solving Platform/Network Research & Development Software development for new features Marketing & sales efforts Customer Support and after sales service Key Resources What Key Resources do our Value Propositions require? Our Distribution Channels? Customer Relationships? Revenue Streams? TYPES OF RESOURCES Physical Intellectual (brand patents, copyrights, data) Human Financial Skilled engineers Skilled technicians Manufacturing Warehouse Intellectual Property (patents) Distribution Channels Manufacture costs Employee salaries/benefits structure Distribution Logisitcs Research & Development Value Propositions What value do we deliver to the customer? Which one of our customer's problems are we helping to solve? What bundles of products and services are we offering to each Customer Segment? Which customer needs are we satisfying? CHARACTERISTICS Newness Performance Customization "Getting the Job Done" Design Brand/Status Price Cost Reduction Risk Reduction Accessibility Convenience/Usability improved road safety thanks to cutting-edge camera technology. Live monitoring and high- quality recording support for all vehicle models User-friendly design and compatibility with mobile apps Customer Relationships What type of relationship does each of our Customer Segments expect us to establish and maintain with them? Which ones have we established? How are they integrated with the rest of our business model? How costly are they? EXAMPL Asset sale Usage fee Subscription Fees Lending/Renting/Leasing P Licensing Brokerage fees Advertising assistance Dedicated Personal Assistance Self-Service Automated Services Communities Co-creation Pre sales education Demo Conventions Online Support FAQ Options on website Quarterly software updates Channels Through which Channels do our Customer Segments want to be reached? How are we reaching them now? How are our Channels integrated? Which ones work best? Which ones are most cost-efficient? How are we integrating them with customer routines? CHANNEL PIASES: J. Awareness How do we raise areness about ear company's products and services? 2. Evaluation How do we help customers evaluate our organization's Valas Proposition? 1 Purchase How do we allow cutomers to purchase specific products and services? 4. Delivery How do we deliver a Value Proposition to customers! 5. After sales we provide post-purchase customer support? E commerce platforms Distrubtors Retailers Revenue Streams For what value are our customers really willing to pay? For what do they currently pay? Partnerships with dealerships Advertisement How are they currently paying? How would they prefer to pay? How much does each Revenue Stream contribute to overall revenues? FIXED PRICING List Price Product fea dependent Customer segment dependent Volume dependent DYNAMIC PRICING Negotiation( ion( bargaining) Negotiation( Yield Management Real-time-Market Camera unit sales. Subscription Options Licensing Customer Segments For whom are we creating value? Who are our most important customers? Mass Market Niche Market Segmented Diversified Multi-sided Platform Car owners Fleet Management Brands OEM Partnerships Insurance companies Ride sharing platforms Key Partners Who are our Key Partners? Who are our key suppliers? Which Key Resources are we acquiring from partners? Which Key Activities do partners perform? MOTIVATIONS FOR PARTNERSHIPS: of action of com k and uncertainty Acquisition of particular resources and activities Camera manufactuers Automotive suppliers Distrubtors Retailers Tech partners that involves integration of new software Cost Structure What are the most important costs inherent in our business model? Which Key Resources are most expensive? Which Key Activities are most expensive? IS YOUR BUSINESS MORE Cost Driven (leanest cost structure, low price value proposition, maximum automation, extensive outsourcing) Value Driven (focused on value creation, premium value proposition) SAMPLE CHARACTERISTICS: Fixed Costs (salaries, rents, utilities) Variable costs Economies of scale Economies of scope Key Activities What Key Activities do our Value Propositions require? Our Distribution Channels? Customer Relationships? Revenue streams? PRIES Problem Solving Platform/Network Research & Development Software development for new features Marketing & sales efforts Customer Support and after sales service Key Resources What Key Resources do our Value Propositions require? Our Distribution Channels? Customer Relationships? Revenue Streams? TYPES OF RESOURCES Physical Intellectual (brand patents, copyrights, data) Human Financial Skilled engineers Skilled technicians Manufacturing Warehouse Intellectual Property (patents) Distribution Channels Manufacture costs Employee salaries/benefits structure Distribution Logisitcs Research & Development Value Propositions What value do we deliver to the customer? Which one of our customer's problems are we helping to solve? What bundles of products and services are we offering to each Customer Segment? Which customer needs are we satisfying? CHARACTERISTICS Newness Performance Customization "Getting the Job Done" Design Brand/Status Price Cost Reduction Risk Reduction Accessibility Convenience/Usability improved road safety thanks to cutting-edge camera technology. Live monitoring and high- quality recording support for all vehicle models User-friendly design and compatibility with mobile apps Customer Relationships What type of relationship does each of our Customer Segments expect us to establish and maintain with them? Which ones have we established? How are they integrated with the rest of our business model? How costly are they? EXAMPL Asset sale Usage fee Subscription Fees Lending/Renting/Leasing P Licensing Brokerage fees Advertising assistance Dedicated Personal Assistance Self-Service Automated Services Communities Co-creation Pre sales education Demo Conventions Online Support FAQ Options on website Quarterly software updates Channels Through which Channels do our Customer Segments want to be reached? How are we reaching them now? How are our Channels integrated? Which ones work best? Which ones are most cost-efficient? How are we integrating them with customer routines? CHANNEL PIASES: J. Awareness How do we raise areness about ear company's products and services? 2. Evaluation How do we help customers evaluate our organization's Valas Proposition? 1 Purchase How do we allow cutomers to purchase specific products and services? 4. Delivery How do we deliver a Value Proposition to customers! 5. After sales we provide post-purchase customer support? E commerce platforms Distrubtors Retailers Revenue Streams For what value are our customers really willing to pay? For what do they currently pay? Partnerships with dealerships Advertisement How are they currently paying? How would they prefer to pay? How much does each Revenue Stream contribute to overall revenues? FIXED PRICING List Price Product fea dependent Customer segment dependent Volume dependent DYNAMIC PRICING Negotiation( ion( bargaining) Negotiation( Yield Management Real-time-Market Camera unit sales. Subscription Options Licensing Customer Segments For whom are we creating value? Who are our most important customers? Mass Market Niche Market Segmented Diversified Multi-sided Platform Car owners Fleet Management Brands OEM Partnerships Insurance companies Ride sharing platforms
Expert Answer:
Customer Service Career Success Through Customer Loyalty
ISBN: 978-0133056259
6th edition
Authors: Paul R. Timm
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