Dell allows buyers to select the individual components of their computers along with peripherals like keyboards, mice,

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Dell allows buyers to select the individual components of their computers along with peripherals like keyboards, mice, and monitors that best meet their needs. Dell can be best described as having strong ________ capabilities.

a. selective specialization

b. mass marketing

c. consumer segmenting

d. mass customization

Related Book For answer-question

Smith and Roberson Business Law

ISBN: 978-0538473637

15th Edition

Authors: Richard A. Mann, Barry S. Roberts

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Posted Date: Jan 21, 2024 09:32 AM

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Dell allows buyers to select the individual components of their computers along with peripherals like keyboards, mice,

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The detailed answer for the above question is provided below The answer is d mass customization Mass customization refers to the ability of companies ... View the full answer

Smith and Roberson Business Law

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