Dells use of the direct approach reportedly provided the company with a cost advantage. It also provided
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Discuss the role of customer relationship management (CRM) systems, the phases in CRM, its benefits and the challenges with reference to Dell.
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Management Accounting Information for Decision-Making and Strategy Execution
ISBN: 978-0137024971
6th Edition
Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young
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