Describe how a successful marketing firm might determine the various product attributes, both tangible and intangible, that constitute a product offering

 Many marketers sell a variety of closely related products to relatively similar types of customers. Why Explain how branding enhances the efficiency and effectiveness of marketing programs. 

How does branding help marketers to achieve the three goals identified at the start of the year? How does branding help to position the product in the minds of people in the product’s target market?

Answer rating: 100% (QA)

Marketing forms an essential component of every business It is essential to understand that in the business world success or failure of a firm heavily depends on its ability to sell its product this m... View the full answer