Develop an understanding of the role of strategic management and strategic competitiveness in a globalized economy. You will have a chance to analyze the external environment of a company, identify opportunities and threats, assess industry competition, and conduct a competitor analysis to identify the company's strengths and weaknesses. Then, you communicate your findings in an infographic.

To get started:

1. Select a company that operates in a globalized economy. You may choose a company from any hotel industry.

2. Conduct an external analysis of the company, using the following framework:

1. Opportunities: Identify and describe the opportunities available to the company in its external environment.

2. Threats: Identify and describe the threats facing the company in its external environment.

3. Industry competition: Assess the level of competition in the company's industry, using Porter's Five Forces Model.

4. Competitor analysis: Conduct a detailed analysis of the company's major competitors, including their strengths and weaknesses.

Based on your analysis, provide a strategic recommendation for the company. Your recommendation should be supported by the analysis you have conducted and should take into account the company's strengths and weaknesses, opportunities and threats, and the competitive landscape of its industry.

Answer rating: 100% (QA)

I can certainly guide you through the process of conducting the analysis and developing a strategic recommendation for a company in the hotel industry operating in a globalized economy Company Selecti... View the full answer