Discuss the following statement using examples and case studies to illustrate your answer and/or to prove your point.

The length is to be 2,000 words. This limit does not apply to references, tables, figures or diagrams.

Is the concept of "continual improvement" as it is defined in the Environmental Management System Standard and better approach in respect to environmental performance for an organization than developing strategies that focus on the principles of the Circular Economy - or are they the same?