Discuss three (3) different initiatives Starbucks has implemented (within the past 5 years) in an attempt to

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Discuss three (3) different initiatives Starbucks has implemented (within the past 5 years) in an attempt to be more customer centric.

This could be in new product development, process changes, or services being offered.

Provide details, explain why the company is doing this, the purpose of it, and how the initiative is customer centric.

Remember you are discussing or describing not just listing three bullet points.

Related Book For answer-question

Global Marketing

ISBN: 978-1292100111

7th edition

Authors: Svend Hollensen

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Posted Date: May 04, 2024 01:36 PM

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Discuss three (3) different initiatives Starbucks has implemented (within the past 5 years) in an attempt to

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Certainly In the past five years Starbucks has rolled out several initiatives aimed at enhancing cus... View the full answer

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