• Discuss whether you consider marketing an appropriate practice in health care.
• Identify similarities and differences between health care marketing and marketing in other industries.
• Review the ads you selected (health care and non-healthcare ads) and identify 2 similarities and 2 differences between the marketing in a health care company versus a non-healthcare company.
• Consider readings related to the 4Ps of marketing.
• Predict how health care marketing may change in the next decade.

Answer rating: 100% (QA)

1 Appropriateness of Marketing in Healthcare Marketing in healthcare can be seen as an appropriate practice when used ethically and responsibly It plays a crucial role in raising awareness about healt... View the full answer