1. Effective crisis communication and brand storytelling are indeed crucial in shaping consumer perceptions and enhancing brand reputation.
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3. As a marketer, discuss any five importance of effective crisis communication and brand story telling in shaping consumer perceptions and enhancing your organisational brand reputation.

Answer rating: 100% (QA)

Effective crisis communication and brand storytelling play vital roles in shaping consumer perceptions and enhancing brand reputation Here are five key reasons why they are important for marketers 1 M... View the full answer