Elite physical therapy has requested marketing proposal for you to create image for this group and bring new patients through the doors. This is your first health marketing opportunity and you do not want to lose this opportunity. They are a full-service, typical PT group with seven providers specializing in general rehabilitation post-op care, strength, balance, and sports rehab. Construct email that highlights questions you wish you had asked prior to accepting the bid proposal. What are the important factors you failed to identify prior to starting this project? Discuss what is different about health care marketing than the local car dent repair or pizza shop? Why is this more difficult than selling other services