Evaluate the strategic soundness of the concept of guerrilla marketing. For what types of product categories is

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Evaluate the strategic soundness of the concept of guerrilla marketing. For what types of product categories is this strategy most likely to be a success?

Discuss some factors that determine the amount of conformity likely to be observed among consumers.

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Foundations Of Business

ISBN: 9780357717943

7th Edition

Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor

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Posted Date: Apr 02, 2024 12:59 AM

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Evaluate the strategic soundness of the concept of guerrilla marketing. For what types of product categories is

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Foundations Of Business

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