Explain the following for the marketing plan for introducing men's flex jeans by Levi's: Product review: Explain
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Question:
Explain the following for the marketing plan for introducing men's flex jeans by Levi's:
Product review: Explain what are the products offered by the company,
Overall product strategy: Explain the overall branding, the company products goals, any new line, any extension, pricing: what kind of pricing strategy: skimming, penetration, competitive pricing, optional pricing, captive pricing. Discuss any types of discounts you offer ( seasonal, 99 cents pricing strategy,) value added ( adding, for instance, additional service), or percentage off.
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
Posted Date: