Explain the role of marketing to an organisation and what the relationship is betweenmarketing strategy and corporate strategy.
▪Describe how a marketing strategy can lead to competitive advantages, and the type ofcompetitive positioning an organisation can adopt

Answer rating: 100% (QA)

Marketing plays a crucial role in an organization by facilitating the creation communication and delivery of value to customers Its primary function is to identify and satisfy customer needs profitabl... View the full answer