Find examples of two Indian companies whom you believe possess the equity of a loyal customer base. Identify the reasons for their market’s unflinching loyalty. Provide your recommendations to two other brands that you opine suffer from low customer loyalty.

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1 ALIC of India The Life Insurance Corporation of India set up by a demonstration of parliament that got the consent of the president on eighteenth June 1956 appeared on first September 1956 Today the ... View the full answer