Gucci is the international brand which is planning to enter Pakistan market. They intend to launch leather products. They have approached the local marketing company to prepare Marketing Strategy for them. The strategy should reflect marketing mix i,e product , place price and promotion.

The marketing strategy report covers (executive summary, brand overview, competition overview, target market, segmentation, Swot analysis, product, place , price, promotion)

Please give the company, the conclusion and recommendation covering the above factors.

Answer rating: 100% (QA)

Executive Summary Gucci a renowned international brand is set to enter the Pakistani market focusing on leather products This report outlines a compre... View the full answer