Harley Davidson Motorcycles is losing market share and has been struggling in recent years. Your mission is to find out what led to these poor results and to analyze their current situation using a SWOT analysis.

REQUIRED:

In memo form you are to report on the following:

1. Prepare a SWOT analysis for Harley Davidson.

2. Based on your SWOT analysis, identify what you consider the biggest threat to Harley Davidson and why you consider that to be the biggest threat.

3. What do you think that Harley Davidson should focus on to improve its financial performance? Why?

Answer rating: 100% (QA)

Question Description Harley Davidson Motorcycles is losing market share and has been struggling in recent years Your mission is to find out what led to these poor results and to analyze their current ... View the full answer