HONDA MOTOR COMPANY is a manufacturer of automobiles. It offers various options for consumers such as its
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HONDA MOTOR COMPANY is a manufacturer of automobiles. It offers various options for consumers such as its Honda Civic for first time buyers, more expensive Honda SUV's for families, and high-end luxury vehicles with its ACURA brand.
What market segmentation approach is being followed by HONDA MOTOR COMPANY?
Related Book For
Smith and Roberson Business Law
ISBN: 978-0538473637
15th Edition
Authors: Richard A. Mann, Barry S. Roberts
Posted Date: