How can leaders leverage storytelling, symbolism, and metaphor to evoke emotional resonance and foster collective buy-in to
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- How can leaders leverage storytelling, symbolism, and metaphor to evoke emotional resonance and foster collective buy-in to the organizational vision, transcending rational appeals and cognitive arguments ?
Related Book For
Understanding Cross Cultural Management
ISBN: 9781292015897
3rd Edition
Authors: Marie Joelle Browaeys, Roger Price
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