How might the different characteristics (such as larger but fewer buyers; derived demand; and higher levels of
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How might the different characteristics (such as larger but fewer buyers; derived demand; and higher levels of demand fluctuation) of business-to-business markets affect the relational selling activities of salespeople?
Related Book For
Smith and Roberson Business Law
ISBN: 978-0538473637
15th Edition
Authors: Richard A. Mann, Barry S. Roberts
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