Once you have read about these 13 companies, I would like you research and find a different
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Question:
Once you have read about these 13 companies, I would like you research and find a different company that has done well with entering the global market. You will open a blank Word document, copy and paste the questions below and answer them in short paragraph form:
- https://blog.hubspot.com/marketing/global-marketing-and-international-business
- What is the name of the company, what products do they sell and what is their history?
- When did they enter the global market and why?
- What was their strategy for entering the market? Did they make changes to their product in the global market?
- What one thing stood out to you, or impressed you about their strategy? What is one area the you think they could have improved upon, or what recommendation would you make?
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