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In addition to the Companys SWOT Analysis, the Word Analysis and PowerPoint Presentationwill also need the groups own research on the industry of this company

In addition to the Company’s SWOT Analysis, the Word Analysis and PowerPoint Presentationwill also need the group’s own research on the industry of this company (go to WSU-TriCitiesLibrary Reference Desk and ask for the Risk Management Analyis (RMA) Book for industryaverages. If this becomes difficult check out the UPS Store using Yahoo Finance UPS 197.79 1.390.71% : United Parcel Service, Inc. - Yahoo Finance and UPS’ annual report by going to SEC.govwebsite Inline XBRL Viewer (sec.gov) to review their financials, statistics, analysis, and/or calculate
2.) This is for Acct. Can someone help and guide me through this? It was a little confusing.all the ratios yourself since they usually give up to three years of financials to help calculate theratios) to answer the following questions:
o First, what would be your own suggestions to improve the company in thefuture based on a trend analysis of the printing industry and product mixesthat are being sold now and possibly in the future along with thedemographics of people living in the region (U.S. Census census.gov) alongwith the types of businesses in the area (TriCity Development Council -https://www.tridec.org/ ), in addition to types of groups (schools, local sportsteams, YMCA/YWCA, etc.):
o Is the industry growing in the market;
o Is the company selling their products at prices that are competitive in theirchosen market and, if not, have they differentiated themselves enough to sellat a higher price and how;
o Is the company selling their products using the right avenue (site location,online, both, etc.);
o Are the cost of the goods percentage in line with what a similar companymight pay for those goods (check an annual income statement for a publicallytraded company's COGS % to Net Sales using Yahoo Finance-UPS Storemight be a good publically traded company );
o Do the operating expenses seemto be in line with that same company fromabove (do a % of that company's operating expenses to Net Sales to see ifsimilar to this company;
o Do the volume of sales seems to be ok, too much, too little for the customerbase and market they are selling into;
o Do you think with this budget the company will be able to succeed (just comeup with your best opinion on this.
 How to increase sales;
 How to decrease expenses;
o What new products could the company add to its sales mix, what newcustomer base they should also be targeting, any new equipment may beneeded and the cost of that equipment. Also, state why you think these wouldbe beneficial to the company based on the demographics of people and typesof businesses/groups in the areas who might need these services.

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