In December, after a heavy winter storm, a quote was received from General Electric for 33 individual
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In December, after a heavy winter storm, a quote was received from General Electric for 33 individual air conditioning units at $140 each.Past buy history indicates that 6 months ago, following a record drought, the price for the same unit as $450 each when 31 units were bought. Which factor had the greatest impact on price?explain.
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International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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