In the role of a Management Consultant, you are invited by the CEO of Netflix Inc. to their headquarters in the USA. They have secured permission from Netflix Board of Directors $($BoD$)$ to review and upgrade their global strategies in Europe, Africa, the Middle East and Asia. In view of this background, you are required to undertake a strategy upgrade of Netflix and provide a business REPORT to the CEO on further growth opportunities and sustainability of this growth into Europe, Africa, the Middle East and Asia using the techniques and concepts covered in the module.

Task $1$:

Identify and critically analyses the external and internal environment for Netflix Inc. using relevant models for example PESTEL, FIVE FORCES, Industry Life Cycle, for external environment and VRIO Model, Resource Based View, Gape Analysis and Value Change. Note that you cannot use SWOT analysis as detailed and thorough understanding of each part of the business environment is needed.

Determine Netflix Inc$$s current sources of competitive advantage and critically evaluate how they maintain and build on this competitive advantage.

Support your arguments references to other similar real companies.

Should be plag free and no Ai use.

I will support you.