Lexus claims to deliver its buyers quality, zero defects in manufacturing, and superior and personal post
Fantastic news! We've Found the answer you've been seeking!
Question:
Lexus claims to deliver its buyers quality, zero defects in manufacturing, and superior and personal postpurchase service. This is an example of:
a market targeting
b a corporate futuristic vision
c a value proposition
d a customer satisfaction guarantee
e market segmentation
Related Book For
Operations and Supply Chain Management
ISBN: 978-0078024023
14th edition
Authors: F. Robert Jacobs, Richard Chase
Posted Date: