Main Topic: Ethical Marketing from Islamic Perspective. Make a case related to International Marketing from an Islamic
Question:
Main Topic: Ethical Marketing from Islamic Perspective.
Make a case related to International Marketing from an Islamic perspective. The case is contained Islamic marketing issues that are how that company maintains marketing ethic. It will start with the following necessary points:
- 1. Brief introduction and background of this company
- 2. Major ethical issues at the market level
- 3. Marketing practice currently
- 4. Analyzing marketing segments from an Islamic perspective
- 5. Analyzing marketing 4P's from Islamic Perspective.
- 6. Conclusion
- 7. Possible questions of this case
Briefly write all question and answer provided end of the case. Within your summary of your answer, identify the main problem or issue, relevant facts associated with this point, alternatives available, and how your self thinks this problem or issue should be dealt with. A note on the ramifications of the 'decision' made by the group is needed too.
Use the main topic (Ethical Marketing from Islamic Perspective) to include the above information.
Research Methods For Business Students
ISBN: 9781292208787
8th Edition
Authors: Mark Saunders, Philip Lewis, Adrian Thornhill