Mimitos is a pet store that has different stores in Madrid, Barcelona, Valencia and Seville. It works
Question:
Mimitos is a pet store that has different stores in Madrid, Barcelona, Valencia and Seville. It works with the best brands in the market for animals and the conditions of all kinds of food, accessories, toys, cleaning products, etc. for all sorts of pets. Besides, I have developed its own line of accessories and toys, always taking into account the highest quality for the safety and happiness of the pet.
Given the success of the business, Mimitos has decided to go one step further and make an online store to satisfy the most significant number of customers and to go much further.
FORMULATE
List and explain what benefits Mimitos will obtain with the creation of a website and online sales platform.
Carry out a SWOT analysis of Mimitos that will help you diagnose the current situation of the company within the sector.
You are in charge of creating the Mimitos website. Present a plan that details:
What steps will you follow?
What should you keep in mind?
What loyalty programs will you propose to the company?
Business Ethics Ethical Decision Making & Cases
ISBN: 978-1439042236
8th Edition
Authors: O. C. Ferrell, John Fraedrich, Linda Ferrell